About the project

QTalent platform hosts the largest community of professionals in food, beverage, CPG, and cannabis manufacturing across Canada. It allows F&B professionals to tell their stories beyond the resume and apply to the company even if it has no current openings. HR specialists spend less time and effort looking for talents as they have a list of applications at hand even before the vacancy appears. And the employee has more chances to find a company with corporate values and culture that would fit them.

It was important to create an ecosystem of two products, interlink their functionality and maintain the common design. Moreover, QTalent for companies had to bring maximum benefit to employers. Our team aimed to include all functions necessary for the competitive product. And yet we wanted to keep the interface simple and not overload it. Another brain-teaser to mention in this HR case study was to find and implement features that would distinguish the QTalent HR platform from rivals.

I investigated the user flow and created a design to convey an atmosphere of friendliness and openness. The light and intuitive interface encourages recruiters and job seekers to interact with the platform. We also connected QTalent for companies with QTalent for professionals both visually and logically.