Role: UI/UX Designer
Goal: Create template for providing UX services for crypto companies
Tools: Figma, GPT
Timeline: 3 weeks
Nielsen's Heuristic Analysis: Systematic review using 10 usability principles.
Flow-Specific Analysis: Deep dives into critical user journeys to pinpoint friction.
Minor (1): Cosmetic flaws. Impact: Mild frustration.
Moderate (2): Partial task failure. Impact: Delays, support tickets.
Critical (3): Total task failure. Impact: Lost revenue, churn.
Flows: Onboarding, trading, portfolio management.
Sections: Dashboard, transaction history, NFT keys.
Focus: High-traffic pages driving 80% of activity.
Clarity: Scannable sections with examples.
Actionability: Every finding ties to a solution.
Visual Appeal: Infographics break up text.
Critical: Missing Confirmation for Card Removal
Flow: Managing payment methods in crypto wallet
Problem: Users could accidentally remove a payment card without confirmation.
Fix: Add confirmation dialog with undo option.
Medium: Confusing Exchange Rate Display
Flow: Converting crypto to fiat
Problem: Users didn't realize exchange rate was delayed.
Fix: Indicate real-time vs. delayed rates with refresh option.
Visual breakdown of issues by severity across all user flows.
Example: Critical 25% · Medium 40% · Minor 35%
Flow-specific infographics help prioritize improvements by impact.